We're a Holding Company, Not a Private Equity Firm
We're building a garden in our modern-day cities where all workers feel cared for.

Our Founding Story
Garden City has been decades in the making—to build a workplace rooted in purpose, people, and profit.
Dear business owner,
Congratulations on what you’ve built—it took everything you had and then some.
Our name comes from the Garden of Eden—a place where all people were created to thrive— that vision inspired me to build Garden City Equity as a long-term home for businesses like yours.
The average American spends over 90,000 hours at work, which is why we believe work is one of the most powerful ways to impact people and our country.
Our model is different. Traditional PE runs on short-term capital from institutional investors & maximizes returns at all costs. We’re backed by long-term, mission-driven families who prioritize people and purpose.
We use little to no debt—not max leverage. And we partner with existing leaders, rather than replacing them with outsiders.
We invest to grow profits and create lasting impact—ensuring every team member is treated with dignity, respect, and purpose.
People over profits. That’s why we exist.

We are driven by core values.
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Our investment philosophy is simple.

Make Founders Proud
We partner with founders to honor and continue their vision and legacy.

Long-Term Investment
We plan for decades and generations, building lasting value beyond our time.

Transparent Communication
We live by open communication & trust, especially during diligence.

Culture is Everything
We’re committed to protecting & further investing in thriving cultures.
Meet our team.
Michael Arrieta
Founder & CEO
Jeffrey D. Giles
Senior Partner & Chief Investment Officer
Rich Matherne
Chief Operating Officer
Kyle Taura
Partner, Investments
Devan Krüger
Chief Financial Officer
Chad Merrill
Partner, Business Development
Nick Illuminati
Principal
Noah Martin
Associate, Business Development
Shauna Greenawald
Executive Assistant
Paige Irvin
Vice President, People
Avery Watts
Events & Marketing Manager
George Huber
Strategic Advisor & Investment Committee
Michael Johnston
Strategic Advisor & Investment Committee
Kenneth Polk
Strategic Advisor & Investment Committee
Mark Dufresne
Strategic Advisor & Operating Committee
Mark Cole
Strategic Advisor & Operating Committee
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